The road to success
Start a Voice of Customer program or elevate yours to new heights. Your customers’ feedback is the cornerstone of your success: dive into a world where listening isn’t just a practice—it’s a strategy for growth and excellence. Ready to see the difference?
The power of customer feedback
Goldmine of ideas
Customer feedback is more than just data—it’s a goldmine of ideas, suggestions, and opportunities. Harnessing this power enables informed decisions, product customization, and staying ahead of competitors.
Surveys
The VoC framework
Proactive strategy
We actively utilize sandsiv+ technology and innovative strategies to listen, analyze, integrate, improve, and measure customer feedback in real-time. This ensures your business remains agile and responsive to evolving needs.
Product overview
The best of both worlds
Holistic approach
With sandsiv+, companies can combine Voice of the Customer (VoC) and Voice of the Employee (VoE) seamlessly, gaining insights from both sides. This holistic approach drives organizational success and creates a positive workplace environment.
Listen to the VoE
Fernanda Diaz
Head of CX Advisory
“VoC Programs are all about getting to the heart of what matters to our customers: The WHY behind their feedback. By taking their insights and turning them into real changes, we can become a company that truly puts customers first. That’s the key to happy customers, innovative products, and a booming business”
From unhappy customers to advocates
How it works
Types of feedback
Feedback can be direct, indirect, inferred. Customers provide direct feedback through surveys or interviews; indirect feedback includes social media discussions and online reviews; inferred feedback comes from behavioral data like browsing or purchases.
Collecting feedback
Depending on your data, you can conduct statistical analyses of NPS, CSAT, or CES scores, or employ text analytics to extract insights from open-ended survey responses to measure the sentiment and emotions of your customers and drive your business forward.
Closing the loop
Implementing the close-the-loop process is crucial for transforming feedback into actionable improvements. By addressing customer concerns, organizations like yours can ensure your customers’ voices are heard and valued.
Enjoy the Benefits of
Voice of Customer
Enhanced customer experience
By actively listening to your customers, you can identify pain points, address concerns, and deliver personalized experiences that drive customer loyalty and retention.
By actively listening to your customers, you can identify pain points, address concerns, and deliver personalized experiences that drive customer loyalty and retention.
Identify Pain Points
Understanding customer pain points is crucial for enhancing their experience. VoC programs identify these areas, enabling targeted improvements to streamline the customer journey.
Understanding customer pain points is crucial for enhancing their experience. VoC programs identify these areas, enabling targeted improvements to streamline the customer journey.
Understand your Customer Journey
A comprehensive VoC strategy provides deep insights into the key elements of your customer journey. By mapping out the entire customer experience, you can optimize each touchpoint for maximum satisfaction.
A comprehensive VoC strategy provides deep insights into the key elements of your customer journey. By mapping out the entire customer experience, you can optimize each touchpoint for maximum satisfaction.
Improved product development
Customer feedback drives innovation, helping create products that resonate and stand out. Understanding audience needs minimizes risks when launching new products or businesses.
Customer feedback drives innovation, helping create products that resonate and stand out. Understanding audience needs minimizes risks when launching new products or businesses.
Improved brand reputation
When customers feel heard and valued, they’re more likely to become brand advocates, spreading positive word-of-mouth and enhancing your brand’s reputation.
When customers feel heard and valued, they’re more likely to become brand advocates, spreading positive word-of-mouth and enhancing your brand’s reputation.
Increased revenue
A customer-centric approach boosts satisfaction, loyalty, and lifetime value. Happy customers make repeat purchases and referrals, driving revenue growth, cutting costs, and increasing ROI.
A customer-centric approach boosts satisfaction, loyalty, and lifetime value. Happy customers make repeat purchases and referrals, driving revenue growth, cutting costs, and increasing ROI.
Want to explore further?
Putting the customer first in all business strategies is crucial. It’s not enough to assume you know your target audience’s needs. To stay competitive and satisfy customers, you must listen to them. Collecting feedback is just the first step; the next is to evaluate this data and turn it into concrete actions.
