{"id":15379,"date":"2024-11-26T11:59:57","date_gmt":"2024-11-26T11:59:57","guid":{"rendered":"https:\/\/sandsiv.com\/?p=15379"},"modified":"2024-11-26T12:00:06","modified_gmt":"2024-11-26T12:00:06","slug":"sandsiv-y-madison","status":"publish","type":"post","link":"https:\/\/sandsiv.com\/es\/sandsiv-y-madison\/","title":{"rendered":"SANDSIV y Madison"},"content":{"rendered":"<div id=\"banner-block_3031ae8ad4c3249bede14ec3e725ffb8\"\r\n    class=\"banner scroll-fade\">\r\n    <div\r\n        class=\"module mt_0 \">\r\n        <div class=\"container\">\r\n            <div class=\"banner__inner\">\r\n                <div class=\"banner__data\">\r\n                                        <h1 class=\"heading\">Breaking News <strong\r\n                            class=\"heading_red\">SANDSIV y Madison LATAM<\/strong>                    <\/h1>\r\n                                                            <div class=\"description\">SANDSIV y Madison LATAM unen fuerzas para revolucionar la Experiencia del Cliente en Am\u00e9rica Latina                    <\/div>                                                            <div class=\"banner__button\">\r\n                        <a href=\"https:\/\/sandsiv.com\/es\/contacto\/\"\r\n                            class=\"btn\" _self                            >Contacta con nosotros<\/a>\r\n                    <\/div>\r\n                                                                            <\/div>\r\n                <div class=\"banner__media\">\r\n                                        <div class=\"banner__image\">\r\n                        <picture class=\"image\">\r\n                            <source srcset=\"https:\/\/sandsiv.com\/wp-content\/uploads\/2024\/11\/Sandsiv-social-IG-2024-11-22T132100.212.png\">\r\n                            <img decoding=\"async\" src=\"https:\/\/sandsiv.com\/wp-content\/uploads\/2024\/11\/Sandsiv-social-IG-2024-11-22T132100.212.png\"\r\n                                alt=\"\" \/>\r\n                        <\/picture>\r\n                    <\/div>\r\n                                                                            <\/div>\r\n            <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>\n\n\r\n<div id=\"post_content_with_video-block_c2a36315b4701a34995b0ae72d1cef06\" class=\"post_content_with_video scroll-fade\">\r\n    <div class=\"module \">                \r\n\r\n                    <div class=\"container\">\r\n                                                                                    <div class=\"post_content_with_video_inner\"> \r\n                                                                                                <div class=\"heading_section\">\r\n                                        <div class=\"heading_text h2\">\r\n                                            Una alianza estrat\u00e9gica que combina innovaci\u00f3n tecnol\u00f3gica y conocimiento local para transformar la gesti\u00f3n del cliente en la regi\u00f3n                                        <\/div>\r\n                                    <\/div>\r\n                                                                                                                    \r\n                                                                                                <div class=\"content_section\">\r\n                                        <p><b>Z\u00farich, Suiza \u2013 27 de noviembre, 2024<\/b><span style=\"font-weight: 400;\"> \u2013 <\/span><span style=\"color: #bf2025;\"><a style=\"color: #bf2025;\" href=\"https:\/\/sandsiv.com\/es\/\"><span style=\"font-weight: 400;\">SANDSIV<\/span><\/a><\/span><span style=\"font-weight: 400;\">, l\u00edder global en soluciones de gesti\u00f3n de la experiencia del cliente (CXM) y tecnolog\u00eda de Voz del Cliente (VoC), se complace en anunciar una nueva alianza estrat\u00e9gica con <\/span><span style=\"color: #bf2025;\"><a style=\"color: #bf2025;\" href=\"https:\/\/madisonmk.pe\"><span style=\"font-weight: 400;\">MADISON<\/span><span style=\"font-weight: 400;\"> LATAM<\/span><\/a><\/span><span style=\"font-weight: 400;\">, una empresa destacada en consultor\u00eda y an\u00e1lisis de mercado en la regi\u00f3n. Juntas, ambas compa\u00f1\u00edas buscan transformar la forma en que las empresas en Am\u00e9rica Latina gestionan la experiencia de sus clientes, integrando tecnolog\u00eda de vanguardia y conocimientos locales profundos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Con m\u00e1s de<\/span><span style=\"font-weight: 400;\"> 14 <\/span><span style=\"font-weight: 400;\">a\u00f1os de experiencia en el an\u00e1lisis de mercado en la regi\u00f3n, <\/span><b>MADISON LATAM<\/b><span style=\"font-weight: 400;\"> aporta un conocimiento integral sobre las expectativas y comportamientos del consumidor latinoamericano. Por su parte, la plataforma <\/span><b>sandsiv+<\/b><span style=\"font-weight: 400;\"> ofrece funcionalidades avanzadas como el an\u00e1lisis de sentimientos multicanal, la gesti\u00f3n proactiva de comentarios en tiempo real y la capacidad de prever tendencias a trav\u00e9s de algoritmos de inteligencia artificial. Estas caracter\u00edsticas permiten a las empresas no solo recopilar datos, sino tambi\u00e9n transformarlos en acciones estrat\u00e9gicas que optimizan la experiencia del cliente en cada etapa del recorrido.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">sandsiv+ utiliza IA para ofrecer funcionalidades avanzadas como la detecci\u00f3n autom\u00e1tica de puntos cr\u00edticos en la experiencia del cliente, la personalizaci\u00f3n en tiempo real basada en datos hist\u00f3ricos y la generaci\u00f3n de informes predictivos que optimizan la toma de decisiones estrat\u00e9gicas. Estas capacidades son especialmente valiosas para el mercado latinoamericano, permitiendo a las empresas adaptarse a las distintas preferencias culturales, gestionar interacciones en m\u00faltiples canales de comunicaci\u00f3n y responder de manera \u00e1gil a las expectativas cambiantes de los consumidores en la regi\u00f3n.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Juntos, SANDSIV y MADISON LATAM est\u00e1n preparados para impulsar la transformaci\u00f3n digital de la experiencia del cliente en Am\u00e9rica Latina, ayudando a las empresas locales a gestionar y mejorar cada punto de contacto con sus clientes, lo que a su vez fortalecer\u00e1 su competitividad en el mercado.<\/span><\/p>\n<h3><span style=\"color: #bf2025;\"><b>Declaraciones:<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Alejandro Conejero, director de Alianzas Estrat\u00e9gicas y Licitaciones de SANDSIV, coment\u00f3: \u201c<\/span><i><span style=\"font-weight: 400;\">La colaboraci\u00f3n con MADISON LATAM nos permitir\u00e1 combinar nuestra innovadora tecnolog\u00eda CX con su conocimiento del mercado local. Esta sinergia nos dar\u00e1 la oportunidad de ofrecer soluciones que realmente transformen la manera en que las empresas interact\u00faan con sus clientes en Am\u00e9rica Latina.<\/span><\/i><span style=\"font-weight: 400;\">\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Carmen Guevara, l\u00edder de MADISON LATAM, a\u00f1adi\u00f3: \u201c<\/span><i><span style=\"font-weight: 400;\">Somos testigos diarios de los desaf\u00edos que enfrentan las empresas para mejorar la experiencia del cliente, optimizar cada interacci\u00f3n y cerrar brechas en tecnolog\u00eda y personalizaci\u00f3n. Por eso, estamos entusiasmados con el impacto que esta alianza puede generar en el mercado local.<\/span><\/i><span style=\"font-weight: 400;\">\u201d<\/span><\/p>\n<h3><span style=\"color: #bf2025;\">Perfiles corporativos:<\/span><\/h3>\n<p>SANDSIV es un l\u00edder innovador en soluciones empresariales de Gesti\u00f3n de la Experiencia del Cliente (CXM). Con su avanzada soluci\u00f3n de software CXM de extremo a extremo, SANDSIV permite a las empresas de todo el mundo ofrecer experiencias de cliente diferenciadas y fomentar una lealtad duradera. El compromiso de la empresa con la excelencia y la innovaci\u00f3n le ha permitido expandir su programa de socios y establecer una presencia global en constante crecimiento. |<span style=\"color: #bf2025;\"><a style=\"color: #bf2025;\" href=\"https:\/\/sandsiv.com.es\"> https:\/\/sandsiv.com.es<\/a><\/span><\/p>\n<p>Madison LATAM se especializa en soluciones integrales de Experiencia del Cliente (CX) y del Empleado (EX) con un enfoque 360\u00b0. La consultora combina an\u00e1lisis de datos, tecnolog\u00edas digitales y metodolog\u00edas colaborativas como el <strong>Service Design Thinking<\/strong> para transformar la interacci\u00f3n entre las marcas y sus clientes, maximizando valor y conexi\u00f3n emocional. Con m\u00e1s de 31 a\u00f1os de trayectoria en Europa, 14 a\u00f1os en Per\u00fa y presencia en Colombia, atienden proyectos globales en 25 pa\u00edses, ofreciendo servicios como investigaci\u00f3n de mercados, branding, y dise\u00f1o de experiencias innovadoras\u200b | <span style=\"color: #bf2025;\"><a style=\"color: #bf2025;\" href=\"https:\/\/madisonmk.pe\">https:\/\/madisonmk.pe<\/a><\/span><\/p>\n<h3><span style=\"color: #bf2025;\">Recursos relacionados<\/span><\/h3>\n<p><span style=\"color: #bf2025;\"><a style=\"color: #bf2025;\" href=\"https:\/\/sandsiv.com\/es\/sandsiv-y-connecting-visions\/\">https:\/\/sandsiv.com\/es\/sandsiv-y-proaxion\/<\/a><\/span><br \/>\n<span style=\"color: #bf2025;\"><a style=\"color: #bf2025;\" href=\"https:\/\/sandsiv.com\/es\/sandsiv-y-connecting-visions\/\">https:\/\/sandsiv.com\/es\/sandsiv-y-connecting-visions\/<\/a><\/span><\/p>\n<h3><span style=\"color: #bf2025;\">Contactos para medios:<\/span><\/h3>\n<p>Giada Longo<br \/>\nEspecialista en Marketing Digital \u2013 SANDSIV<br \/>\n<span style=\"color: #bf2025;\"><a style=\"color: #bf2025;\" href=\"mailto:giada.longo@sandsiv.com\">giada.longo@sandsiv.com<\/a><\/span><\/p>\n<p>&nbsp;<\/p>\n                                    <\/div>\r\n                                                                                                                \r\n                        <\/div>\r\n                                                <\/div>\r\n        <\/div>\r\n    <\/div>\r\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":15388,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[117],"tags":[232,185,218,219,189,190],"class_list":["post-15379","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar","tag-breaking-news-es","tag-cxm-es","tag-partner-es","tag-partner-program-es","tag-sandsiv-es","tag-voc-es"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.9 (Yoast SEO v27.4) - 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