The CustVox Framework

Customer experience management (CEM), while not normally difficult to carry out, often appears challenging due to businesses lacking a professional system for the classification of consumer feedback. Even though most companies understand the importance and relevance of feedback and are open to it, only few of them have a dedicated system in place which allows […]

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What is Customer Experience

The success of a business strongly depends on customer experience. It’s far too important to be neglected – companies who don’t make it one of their priorities are bound to suffer in the long run. While most companies are well aware of the crucial role customer experience plays for their business and allocate plenty resources […]

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What is Social CRM?

How a business handles its customer relations, and how it utilizes these relationships, can often make a significant impact upon the health of the business. A business which promotes and creates healthy client relationships is likely to benefit from increased client loyalty, a lower rate of complaints and an overall healthier client base. Implementing a […]

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